Sunday, 16 December 2012

5) How did you attract/address your audience?


We addressed our audience by researching what age range we would want to target our film at and created out plot according to them. We used characters in our target age range to make it relatable to them as our stalker was aged 16 but played the age of an 19 year old. This was the same for Sammie as they were in the same year at school. Both of these ages are within our chosen age range as we have targeted our film at people aged 15-30. We used research from our target audience to decide what we wanted our storyline to be. We asked questions such as: 
What is the best Psycho-Thriller you have seen? so that we could use some of the conventions that they had used in our sequence so that our film would appeal to our target audience. 
What do you look for in a good film? So that we could decide which areas to focus on most as opposed to choosing for ourselves what we liked in our film. This allowed us to create an opening sequence for a film in our genre which would appeal to our entire target market.
What is your favourite genre? We asked this question after we chose our genre so that we could add elements from other genre's into our Psychological Thriller genre so that it would not only appeal to people who enjoy watching films in our chosen genre but also bring in viewers from other genres.

We uploaded our opening sequence to youtube so that we could get feedback from people in our target market. We wanted to know what people in our target market thought so we posted the link to our social networking sites and here are the responses we had:
"Love this! I want to see the rest of it... The camera angles are so artistic. There are some really dark and emotional shots. The editing was done very well too." - Eilidh Gill, aged 16
"Wow, very dark and interestingly shot. Great work :)" - Iman Osman
"This is fab! You have the iconography to a t with the grave yard and church settings. Especially liked the point of view shots and the choice of props ; the photo's of the girl, think your narrative and genre are easy to identify, great job!" - Madeline Philpott, aged 15

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